Ginza Group is a large-scale chain commercial enterprise with cross-regional and multi-format business, a key backbone enterprise in the field of commercial circulation in Shandong Province, and a large-scale retail group supported by the provincial government. Since opening its first shopping mall in Jinan in 1996, Ginza Group has always adhered to the priority of development, pioneering and enterprising, and worked hard to achieve remarkable development results. By the end of 2014, Ginza has 71 high-end fashion department stores, 132 large modern comprehensive supermarkets, 3 shopping centers, 10 home furnishings, and nearly 200 convenience chain supermarkets, with a business area of more than 2.8 million square meters and more than 150,000 employees. Its business model involves modern department stores, large comprehensive supermarkets, shopping centers, home furnishings, and convenience stores, and its business network is distributed in Shandong Province, Hebei Province, Henan Province, Jiangsu Province and other places.